I am pledging to continue to bring more positive representation of our people to the media. In doing so, I will be highlighting different brands and organizations that are trying to do the same. In times like these, it is better for us to stick together and continue to support our brands. It is up to us to spread the news and empower our community. With that being said, I am shining a spotlight on Peris Morgan, Founder of “The New Black.” This organization is all about uplifting and empowering Black women and it is something that we all need to get behind.
1. Tell us a little about yourself and your company.
Well, my name is Peris Morgan. Im a 25 year old single mother with strong opinions and a lot of ambition. I founded the organization titled, “The New Black,” which is an organization all about uplifting and empowering women. I’m starting off with a blog to reach a broader audience and to introduce the brand as a whole.
2. Why did you create this company and what are your goals?
I felt as if women were so separated and were lacking support from one another and unity. I wanted to change that. I want to change that. There was a time when women uplifted one another and were not intimidated by another woman’s success and I plan to bring that back into modern times. My overall goal is to get women to rejoice in womanhood and to start to love and support one another.
3. What projects are you currently working on?
Starting January 1, 2015, I am launching my first campaign titled, “I Am Pro Sisterhood”. It’s purpose is to encourage bonding, unity, and support amongst women and young girls. I’ll also be promoting a lot of female entrepreneurs throughout my campaign. Following the Launch, I’ll be hosting a series of events that will help us women expand our brands and lives starting in 2015; so be on the look out for that.
4. How will your company help to push our goal of bringing more positive images to the media?
The media today lacks a positive image of women, especially women of color. It’s like, who do we have to be our inspiration , our role models? They portray women in such a negative light and it’s unfortunate because there are a lot of women doing great things . There are a lot of women running successful companies; a lot of educated prominent women. There are women that I personally admire and look up to that I don’t think get enough exposure and acknowledgement. Part of the reason I started this company was to show those women. I want to show the life coaches, the working mothers, the lawyers, doctors, philanthropist, and entrepreneurs, but to put that in a nutshell my company is to acknowledge the ROLE MODELS.
5. Do you think there is enough positive representation of Black people in the media? Is this a problem?
As far as there being a positive image of black people in the media it’s like a 60 /40 percentage. It’s a lot that isn’t shown as far as black ppl as a whole, not just women. We have so many positive people in our community who do uplift our people.
6. Why does representation matter to you?
We have a lot of black professors and corporate figures, which really did amaze me and they play the back burner in the media. We have more success stories in the black community besides entertainers. Not to take anything away from the entertainers, but I feel that if that’s all we, as a people, are portrayed as then that’s all the following generation will associate success with and they’ll limit their options. Because you’re either an entertainer or a criminal. That’s how they portray us in the media. . . And it’s more to our people than that, in my opinion.
7. How can people contact you for more information on your company?
People can get more information on my company by just simply following my blog via Instagram @thenewblack_ig. Very simple lol.
8. If you had an unlimited budget for your company, what would be the three things you would spend it on?
- If I had an unlimited budget for my company I would first off go on a tour hosting events to spread unity amongst women on a broader spectrum.
- I would create a charity for resources for single mothers because I feel that there isn’t enough resources for them/us.
- And lastly, I would invest in more promotion to build awareness of my brand.
Photo Courtesy: Peris Morgan
I am Jeanine Nicole 